Traffic is a pre-requisite need for a site. But sometimes you just fail to go beyond a certain range even if you invest in lot of tool or statistics. Even if you think about conversions, traffic is the final need. So today I’m going to discuss 5 Organic ways to boost your website traffic to Millions.
- Update fresh content regularly
For most traffic; create a blog and make a habit of posting something every 2-3 days (or make a schedule for the entire week). This helps in creating a steady traffic. But as I say this also bear in mind publishing meaningful content will help you to keep up the traffic and not just anything on earth. Carefully find your topic before you select the topics for the content, such as instead of saying new ways of getting organic traffic try using 5 ways of getting organic traffic. You can also think about such topics which are inter-related. Another word of caution to be observed is that, content which is merely campaign type will not do well. Think about new and fresh topics and build your content around it.
- Watch what your competitors are doing and make keywords which hold high volume but low competition
This is my personal favourite. I usually see what all keywords my competitors are ranking and then create my own. In fact, I usually make even better pages than them. But this is indeed a tedious task. You need to be alert and constantly check for new keywords that can be targeted.
- Use social media to mark your presence.
This is one of the most crucial things to do. Social media is one of the decisive tool which can really help you a lot to get more organic traffic to your website. With a good advertisement, back up you can even think of getting good revenue. So, think about making your presence felt in an organised way on Facebook, Instagram, or twitter. But before that decide the social media where you need yourself to project. For example, if you run a fashion house you need Instagram or Facebook as a channel. You need to be active and keep your activities engaging for your followers. Also follow an important rule, don’t ask people to like your post wait for the day by concentrating only on your posts. The likes will come gradually. Also try making a time schedule for your post. Check which time of the day helps in maximum engagement. Also keep yourself ready for all the festivals and celebrations with something for your readers. Keeping an eye on all such points helps in increasing the traffic gradually.
- Backlink to the original and trusted work of your field.
Trusted sites verified by google are the keyword here. Creating a backlink to such sites can help you in increasing the rank and generating more traffic for you. A good example here would be to mention Wikipedia. If you want to get a backlink form Wikipedia you will get it. Getting a backlink is more important than buying or making it. This is by backlinks which you earn are organic backlinks. And are also valued by Google a lot. You can think about getting backlinks from Wikipedia, Times of India, Forbes, Entrepreneur etc.
- Use Organic Ways to Boost Influencer marketing as a tool
Though a new entrant influencers marketing has already gained a lot of popularity. It means to get influencers in your sector and get them to promote your brand. You can use tools like Traackr to point influencers in your subject. Once you have identified them, contact them and make them confident about your service or brand. The influencer holds the authority to popularise your brand with many followers he/she has.
So, these were some of my tried and tested practices which has helped me and still holds good in driving organic traffic if not million today, but surely soon enough. If you have any suggestions please do share.
Also published on Medium.