What is link juice?
Today with the web world going places and making new innovation story with SEO contents leading to more traffic, there are new terms emerging. Link builders are adapting new ideas and understanding the different ways to rank their page high. We all know that a website has rank which is based on the domain. This rank is calculated by the overall positive link metrics related to the website. The domain rank is driven by taking into account all the respective pages on a website. Links irrespective of internal or external, which are displaying your site helps search engines locate and mark your content. The overall dispersion of links specifically those which are linking to your sites determines your search engine rankings. When a powerful site votes for your site or rather considers your site to be worthy, it’s a good reason to rank your site on a higher edge.
Does only external link help in sharing “link juice?”
No, it’s not only the external link but also the internal link which help to allot link juice from a page to other.
An explanation of link juice
Link juice or flow of link determines your rank in Google; it helps you to come over your competitor. Google juice is by far the most important feature of controlling Google. It is very essential to understand link juice because a good understanding of link juice would help in a better analysis of how Google works. A page should have the link juice all spread with uniformity. Link juice is considered as the currency of Google. Backlinks is the decisive component for Google’s ranking your site.
How to control internal link juice
A page should have link juice all spread with uniformity. A page should embrace quite a few number of links all spread evenly, without the links all meshed up in the home page. It was quite a popular phenomenon few years back but now with the emergence of Google pandas, it is not a prerequisite criterion.
A few things to focus for great link building :
A proper balance in distribution of link juice helps the link builder to have the site rank on top. When link builders are in their link building campaigns asking other websites to link to their websites, the common error they do is to ask links only for their home page. It is imperative to splatter all the incoming links all over the web pages. Links should not be concentrated in a single page that only ensures a high rank for the home page. Backlinks are the decisive component for Google’s ranking your site. If a site has more backlinks, it will have more link juice be higher on Google.
How to be a good link builder
To be a good link builder, it is essential to have knowledge of how to have adequate link juice and that is feasible if your get more links to your website. The most essential part is to make structured pattern of the number of links asked for to link different pages.
Instructions for making Link Juice Flow
Recognize pages with low value
There are pages which are of low value, these pages and have low ranking search engine result page, at times it becomes necessary to ask the search spiders to stop visiting these pages or pass any link juices
Low value web pages consist of:
- About page
- Contact page
- Price page
So the first and foremost thing which can make you a great link builder is to have a clear understanding of flow of link juice, it is a very important factor in your link building campaign.
Also published on Medium.